The English We Speak
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The CEO of
Episode 210510 / 10 May 2021

Summary
What do you think you are the best at? Dancing, art or taking photos? Well, if you want to say you’re the best at something, you could use this expression Jiaying and Roy talk about.
Transcript
Jiaying
Welcome to The English We Speak with me, Jiaying…
Roy
… and me, Roy. Hey Jiaying! I saw your latest photo on social media – it’s great!
Jiaying
Yes, I’m the CEO of social media!
Roy
Oh wow – I knew you were important, but I didn’t realise that you controlled all of social media! Maybe you could help me by making my videos go viral.
Jiaying
No, Roy! We use the expression ‘the CEO of’ to say we’re amazing or the best at something – so if you’re a really good dancer, you could say that you’re the CEO of dancing.
Roy
I’m not a very good dancer – but I would like to improve my photos on social media – I don’t get many likes!
Jiaying
Well, seeing as I’m the CEO of photography, I’ll have a look – but how about I like all of your photos?
Roy
Would you really do that!? Thanks!
Jiaying
Sure – what are friends for? And now, let’s listen to these examples.
Examples
He’s such an amazing singer – he is the CEO of singing!
She’s always saying that she’s the CEO of things – it sounds like she’s really bragging!
I wish I was as good as her at painting. She’s the CEO of art!
Jiaying
You’re listening to The English We Speak from BBC Learning English, and we’re talking about the expression ‘the CEO of’ – which is used to say that someone is amazing or the best at something.
Roy
Yes – and literally the title of CEO stands for Chief Executive Officer, which is effectively the boss of a company. You can also use the expression ‘the boss of’ instead of ‘the CEO of’.
Jiaying
Yes, so I could say that I’m the boss of social media. You can also say that something is ‘boss’. So, for example your photos are boss!
Roy
Really – did you check out my photos? Did you like the one in which I’m dressed as a parrot?
Jiaying
I didn’t see that one – but I liked all your photos – I particularly loved the one in which you’re teaching English to cats. That photo is boss.
Roy
Hang on! That’s Neil’s photo – not mine! You liked all of his photos!
Jiaying
Well, I’m sure your photos are really creative too! Bye, Roy.
Roy
Bye.
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